Scripts & tools that actually work.
Save hours every week with my free, rather spiffing Google Ads Scripts, and tools that run on your own accounts.
Start free. Every plan includes every tool. See pricing
Why Marketers Love Shabba
Built by a PPC professional who knows your daily challenges
Save Hours Weekly
Automate repetitive tasks and focus on strategy, not spreadsheets.
Improve Performance
Data-driven insights to optimize your campaigns and boost ROAS.
Free Scripts
Google Ads scripts you can copy, paste and run today, completely free.
Every Tool, Every Plan
Every tool in the app comes with every plan, including Free, on any of your accounts.
Ready-to-Use Google Ads Scripts
Copy, paste, and run. My scripts are tested and documented so you can start automating your accounts in minutes.
- Negative keyword automation
- Performance anomaly detection
- Search term analysis
- Shopping & PMax reporting
- Automated bid adjustments
Auto Negative Keywords
Automatically find and add negative keywords based on your custom rules
Advanced Anomaly Detector
Get Slack and email alerts when performance anomalies are detected
Negative Keyword Manager
Review search terms and add negatives, keywords, or mark as ignored
Keyword Discovery
Surface new keyword opportunities with fuzzy matching technology
Tools that run on your accounts
Sign in with Google, connect Google Ads and press Run. Every plan includes every tool, Free included.
Charles' scripts are of excellent quality and save me a lot of time. The work is delivered beautifully. Charles is also very friendly. He offers an excellent service. I highly recommend Charles.
Amazing script... it's a game changer for our franchisee clients who are getting a ton of irrelevant search impressions/clicks with phrase match.
Awesome work with the Auto Negative Keywords Script!
Your scripts have saved me so much time - huge thanks!
Your Negative Keyword script is awesome!